Northampton Chronicle & Echo • 12th June 2026

We Mean Business: ‘I want to invest in the town centre and be part of bringing life back to it’

A passionate florist has shared that she wants to invest in the town centre, be part of bringing life back to it, and her belief that every business opening is a sign of that. Launched in February, the Chronicle & Echo’s latest campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 11th June 2026

We Mean Business: Multi-award-winning Northampton cake maker shares that AI is raising customer expectations

A multi-award-winning cake maker from Northampton has shared that AI is raising customer expectations, and it is difficult to reach the perfection of a design generated online. Launched in February, the Chronicle & Echo’s latest campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 4th June 2026

We Mean Business: ‘So many good businesses are found too late to survive in Northampton’

The founder of a venture at the heart of Northampton town centre has shared the poignant message that “so many good businesses are found too late to survive” in this town. Launched in February, the Chronicle & Echo’s latest campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 2nd June 2026

We Mean Business: Founder who closed antiques emporium after 14 years shares ‘full circle’ moment from new venture

A founder, who closed an antiques emporium after 14 years and set up a new venture to continue his dream, has shared a “full circle” observation from his time in business. Launched in February, the Chronicle & Echo’s latest campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 29th May 2026

We Mean Business: ‘This isn’t as lucrative as it was and I’m thinking of pivoting back into the corporate world’

The founder of a family-run and award-winning dessert business has revealed it is not as lucrative as it was, which is making him consider pivoting back into the corporate world. Launched in February, the Chronicle & Echo’s latest campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 28th May 2026

We Mean Business: ‘It’s a whirlwind of feelings – but there’s always a shadow of doubt that hovers over me’

The founder of a luxury and cruelty-free candle company has revealed the “whirlwind of feelings” that come with running a business, including a continuous “shadow of doubt”. Launched in February, the Chronicle & Echo’s latest campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 20th May 2026

We Mean Business: ‘If I had to give one word it would be share – it’s incredibly hard to get yourself seen’

A teacher-turned-business-owner, who now offers yoga and mindfulness to young people, has shared how difficult it is to get new ventures seen by the masses. Launched in February, the Chronicle & Echo’s latest campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 18th May 2026

I’ve spent three months deep diving into what businesses are going through – here’s the most poignant message

I’ve spent over three months deep diving into what businesses are going through, and here is the most poignant message that everyone needs to hear. Roll it back to February 2026 when the Chronicle & Echo launched its We Mean Business campaign and since then, 27 business owners have featured and shared their insight with us.

Northampton Chronicle & Echo • 18th May 2026

We Mean Business: ‘Business is up in the air and very unpredictable – we’re between a rock and a hard place’

A founder whose home clearance venture snowballed into the opening of a pre-loved furniture store has described business as “up in the air” and “very unpredictable”. Launched in February, the Chronicle & Echo’s latest campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 14th May 2026

We Mean Business: ‘Running a business is not an easy task but one that’s definitely worth doing’

A well-renowned florist, who recently made the move to an iconic Northampton landmark, says running a business is not easy but definitely worth doing to bring personality to the town. Launched in February, the Chronicle & Echo’s latest campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 11th May 2026

We Mean Business: ‘It’s been a slower start than usual and I’ll spend the rest of the year making ends meet’

This caricature artist, cartoonist and illustrator admits it has been a slower start to the year than usual, and she will spend the rest of 2026 working hard to make ends meet. Launched in February, the Chronicle & Echo’s latest campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 7th May 2026

We Mean Business: ‘Running a business is one of the hardest things I’ve taken on in my life but the most rewarding’

The founder of a multi-award-nominated business has admitted it is one of the hardest things he has done in his life, but also the most rewarding. Launched in February, the Chronicle & Echo’s latest campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 5th May 2026

We Mean Business: ‘Focus on what Northampton does have to offer rather than what it doesn’t’

The founder of a nationally-growing candle brand established in Northampton has shared the poignant message to focus on what the town has to offer rather than what it doesn’t. Launched in February, the Chronicle & Echo’s new campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 30th April 2026

We Mean Business: ‘I’ve been running for just short of two years and I’ve made the conscious decision not to up my prices’

The owner of a wellness business, which has been running for less than two years, has kept prices the same as her offering is considered an “additional luxury” in today’s economy. Launched in February, the Chronicle & Echo’s new campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 27th April 2026

We Mean Business: ‘We’ve had to put our prices up to keep our staff,’ says long-standing barber shop

The owner of a long-standing Northampton barber shop says she has had to put their prices up to keep the staff members providing the high quality service they are known for. Launched in February, the Chronicle & Echo’s new campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 23rd April 2026

We Mean Business: Owner of booming pottery painting venture prepares to step back and retire at 75

The owner of a booming pottery painting venture in Northampton is preparing to take a step back and retire when he reaches 75 years old. Launched in February, the Chronicle & Echo’s new campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 16th April 2026

We Mean Business: ‘I’m a determined person and believe what I’ve got is good – so I’ve gone all out’

The determined owner of a business that houses nearly 50 crafters has shared the effort made to ensure her venture stands out from the crowd in Northampton. Launched in February, the Chronicle & Echo’s new campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 13th April 2026

We Mean Business: Leading hair extensions salon shares worrying impact of global current affairs on business

A leading hair extensions salon has shared the worrying impact that global current affairs have on running a business, as its bricks and mortar store approaches its third anniversary. Launched in February, the Chronicle & Echo’s new campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 8th April 2026

We Mean Business: ‘It never ends,’ says founder of family-run deli and cheese shop at the heart of Northampton town centre

The next to speak out as part of We Mean Business is the co-founder of a family-run deli and cheese shop, which has been a long-standing staple in Northampton town centre for the past 15 years. Launched in February, the Chronicle & Echo’s new campaign hopes to help curb future business closures after a bleak start to 2026 across the town.

Northampton Chronicle & Echo • 7th April 2026

We Mean Business: ‘Small business owners are doing it all, we have so many hats’

The owner of an innovative independent business, which is growing in popularity due to its skincare parties, says founders often have to do it all and wear many hats. Launched in February, the Chronicle & Echo’s new campaign hopes to help curb future business closures after a bleak start to 2026 across the town.